How Technology Expanded Market Horizons for a Traditional Fitness Institution

How Technology Expanded Market Horizons for a Traditional
Fitness Institution

A User Experience Centric App That Broadened Consumer Reach

Business Problem

The fitness community was lacking the ability to virtually connect with fellow enthusiasts. Besides a fitness regimen once taught by the trainer or once performed couldn’t be reviewed again. Coaches needed on-demand connectivity with their respective groups as well as what lacked was consistency in training methodologies between all coaches.

Technology Solution

User Personal study revealed insights around peculiarities around the fitness community. What motivates them and what keeps them motivated. Visual design, user experience was designed accordingly. Google’s flagship Flutter framework was used at the foundation.
A full-service mobile app was built that helps Coaches migrate their entire referral group onto the platform. Coaches can define fitness regimens and Athletes can report progress, view and review video sessions to learn and relearn. Coaches now get the flexibility to understand Athletes progress and also have the ability to change fitness regimens sitting at their desks through the day!

Technology

Flutter, Azure Blob Storage, WebAPI

Benefits/Impact
  • On demand engagement for Athletes and Coaches
  • Reference training material for Athletes to refer to
  • Structured Progress Review of Athlete to make smart decisions
Goata mobile app

"They are very easy to work with, honest and professional. I highly recommend you give them any and all of your development projects as these guys know what they are doing. It has been a pleasure.

Micheal R. - CEO of a US based technology company